The Kanok story begins with Khun Pairaj, the founder of the company, starting his apprenticeship at the age of 16 under the then-famous Shanghainese furniture manufacturers in the 1960's.

Even at this young age, he realized that the industry was full of mediocrity. In many cases, success relied on close relationships and the sub-contracting of jobs, but not on well-made furniture. True quality was lacking.

And so, Khun Pairaj developed strong beliefs in striving for that crucial missing ingredient - quality. By believing that quality will be achieved by keeping production in-house and not by subcontracting, a life-long mission to accumulate the necessary knowledge and skills has been instilled in order to differentiate himself from the many craftsmen around him.

He believed in sharing this principle of a continuing quest for knowledge and quality with people around him. He quickly became a catalyst to inspire others with the desire to achieve higher goals.

With this background, Khun Pairaj started his own business in a 1-storey commercial building with the talented and enthusiastic craftsmen he recruited, all sharing his belief in high quality work. And thus began the now famous Kanok Furniture.